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This Is the Most Popular Beauty Brand in the U.S. Right Now

In 2019, Cosmetify debuted its first-ever Cosmetify Index, which ranks and charges 200 of the most well liked magnificence manufacturers on this planet primarily based on a wide range of elements, together with Google searches, social following, engagement and extra. Glossier was on high right now final 12 months, however thus far in 2020, one other model has taken the crown: ColourPop.

From its less-than-$20, 42-shade basis ranges to its enjoyable Disney and influencer collaborations, ColourPop has been very busy making make-up lovers very completely happy. Within the final 12 months alone, the model added a brand new class, fake lashes, and a brand new self-tanning lotion to its SOL Physique assortment. There’s actually one thing for everybody—I personally love the Lippie Pencils, they usually’re solely $6!

So far as the most well-liked model globally, Huda Magnificence retains its title after sitting on the high of the listing final 12 months as nicely—The Overachiever Concealer (it covers every part after which some!) was one in all my favourite launches final 12 months.

Probably the most searched product thus far this 12 months has been L’Oréal Paris Magic Retouch On the spot Root Concealer Spray, which comes as no shock with a lot of the world in quarantine over the course of the final six months with no entry to hair salons. For a extra in-depth have a look at probably the most in-demand magnificence manufacturers in every nation, take a look at the map beneath.

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Latest Posts

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